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Sports Business
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SPORTS BUSINESS & EVENT MANAGEMENT

Bachelor of Science in Business Administration (B.S.B.A.)

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Degree Overview

The sports and event management industries consist of multi-billion dollar businesses that continue to witness rapid growth. The need for business-minded professionals to manage and market events has spiked, creating increased demand for sport and event management professionals. From on-camera and behind the scenes needs, to content creation and branding, our bachelor's in sports business & event management is designed to bridge the gap between tradition and what's next.
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Sports Business & Event Management Bachelor's Degree


Program Availability

鉃 On Campus


Program Quick Links

鉃&苍产蝉辫;
鉃&苍产蝉辫;Department of Marketing, Sports Business & Event Management, and Construction Management
鉃&苍产蝉辫;Haile College of Business

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Contact Us

Have questions about the sports business & event management program?

Joe Cobbs | Department Chair | cobbsj1@nku.edu | 859.572.7960
Jenny Gardner | Program Director | gardnerj@nku.edu | 859.572.5906
Teresa Huddleston | Academic Coordinator | huddlestot1@nku.edu | 859.572.6582